| News about digital retail commerce |  |
- H&M to expand U.S. online and catalog offerings this year
H&M plans to launch a U.S. e-commerce portal this year, while also expanding its catalog business, the company said this week. The Sweden-based retailer launched its first online retail venture in Europe last year but doesn't offer e-commerce in the U.S. DMNews (1/27)        | What retailers can teach etailers
They are two different worlds, but etail can still learn a lot from retail. Learn 4 key mistakes that make etailers lose out big on sales, and the solutions that even a corner store retailer knows by heart. Ensure your online store really is open for business! No registration required: watch the video now! | | Online Retail Trends |  | | | - Traditional retailers' streaming efforts lag
Brick-and-mortar retailers launched several new online video- and music-streaming services last year, but their efforts continue to fall short of services from leading online players Netflix, Apple and Amazon. New offerings from merchants including Best Buy, Wal-Mart and Sears are aimed at offsetting falling DVD and CD sales. The Wall Street Journal (1/28) - Macy's boosts online efforts to create seamless shopping
Macy's is making significant investments in its e-commerce efforts, with plans to hire about 3,500 full-time, part-time and seasonal workers to support online retail during the next two years. In addition, tech investments including data monitoring and analysis software help the retailer identify and quickly fix issues that could result in downtime, with an eye on allowing shoppers to move seamlessly between in-store, online and mobile. Baseline (free registration) (1/27) | New Media & Technology | | | | - What's the right number of promotional e-mails?
 Technology that allows businesses to send promotions via e-mail helps cut costs and increase efficiency, but companies run the risk of losing customers if they go overboard, writes business owner Jay Goltz. His team has yet to determine how many e-mails are enough without being too much -- they've decided that it's somewhere between once a week and four times a year. NYTimes.com/You're the Boss blog (1/27) - Wal-Mart CEO predicts tech "inflection point" this year
Mobile and other technologies are shifting the way retail operates, and this year is likely to bring even bigger change, Wal-Mart CEO Mike Duke said at the World Economic Forum in Davos, Switzerland, this week. During the recent holiday season, merchants including Wal-Mart saw an increase in site-to-store shopping and shoppers using mobile phones to compare prices while in the stores. Barrons.com/Stocks To Watch Today blog (1/27) | Companies in the News | | | | - Holiday shopping gives Amazon a 36% increase in Q4 sales: Amazon reported a 36% increase in fourth-quarter sales, driven largely by holiday purchases in North America. Profit increased at a lower rate than analysts expected, reflecting the company's investment in fulfillment centers and infrastructure. The Wall Street Journal (1/28)
- Groupon to add local sales and marketing staff
Groupon plans to invest part of its recent $950 million in new funding to beef up its sales and marketing staffs in local markets. The daily-deal site is looking to add more than 50 workers in sales and business development; 25 positions in marketing, editorial and support; and 20 in product development. ClickZ (1/27) - OverstockArt CEO shares holiday recap
 OverstockArt.com, which sells handmade reproductions of famous paintings, saw holiday sales rise 25% over 2009 levels. CEO David Sasson offers details on what worked, including website improvements and direct-mail campaign, as well as what didn't. Sasson also discusses the company's experience with apparent click-fraud. Practical eCommerce (1/27)
| Interactive Advertising | | | | | Shop.org Spotlight | | | | - Save $200 on INNOVATE 2011 by registering today
INNOVATE 2011 is back in San Francisco, March 8-10, and will provide retail marketers with their yearly dose of innovative guidance. Speakers for this year's conference include Kevin Kelly of Wired magazine, Guy Kawasaki of Alltop.com and top executives from Steve Madden, RadioShack, Wet Seal and Bazaarvoice. Register today to receive $200 off the on-site registration rate. This advance rate special ends today. Learn more. - Want to speak at Annual Summit? Here's your chance.
Be a part of the hottest digital retailing event of the year -- Shop.org's Annual Summit Sept. 12-14 in Boston. Speaking opportunities include keynote speakers (primarily C-level retail executives, authors and other industry experts), breakout session moderators and retail panelists, website critique "doctor is in" experts and more. The deadline for proposals is June 1. Learn more.
| SmartQuote | | | |  | Whenever people say we mustn't be sentimental, you can take it they are about to do something cruel. And if they add, we must be realistic, it means they are going to make money out of it."
--Brigid Brophy,
British writer  |
| | This SmartBrief was created for cpgbrokers.data@blogger.com
| | | Advertise | Sales Account Director:
Dena Malouf 202.737.5500 ext. 282 | | | | | | | | | | Recent Shop.org SmartBrief Issues: - Thursday, January 27, 2011
- Wednesday, January 26, 2011
- Tuesday, January 25, 2011
- Monday, January 24, 2011
- Friday, January 21, 2011
| | | Lead Editor: Megan Conniff
Mailing Address:
SmartBrief, Inc.®, 1100 H ST NW, Suite 1000, Washington, DC 20005 | | | | | | © 1999-2011 SmartBrief, Inc.® Legal Information |
|
Total holiday spending on Valentine's Day is expected to reach $15.7 billion this year. Source: 
No comments:
Post a Comment
Please comment thoughtfully CPG Brokers, your best resource to optimize your in store self exposure and maximize sku distribution.