| February 2, 2012 | | CONNECT WITH SMARTBRIEF |  |  | |  | | | The Leaderboard |  | | |  | - Leaders should reach out and touch someone
To persuade people to embrace your leadership vision, it's important to appeal to them on an implicit, instinctive level as well as an explicit, rational level, writes Eileen N. Sinett. It takes a human connection to win commitment, even from people who essentially agree with what you're saying. "People want to follow you and your ideas," she writes. "They trust you because you have touched them with your unique and genuine self." SmartBrief/SmartBlog on Leadership (1/30)       |  | 10 Principles for Building an Effective Human Capital Plan
The Human Capital Plan is an important tool that organizations use to drive focused actions that can ensure goal achievement and business success. It allows organizations to assess, plan for, and respond proactively to its human capital challenges and needs. Download the white paper to learn more. |
 | | | Sales Strategies | | | |  | - Why positive feedback is a critical element of successful coaching
Positive feedback tends to get lost in the shuffle when it's lumped in with constructive criticism, so it's important to look for opportunities to praise your sales representatives for a job well done, writes Janet Spirer of Sales Horizons. After your sales representatives close deals, help them to understand what they did well and how they can apply those lessons to other sales, she advises. SalesTrainingConnection.com (2/1) - Your customer's process trumps yours
Sales leaders should worry less about their sales process and more on their customer's purchasing process, writes Bob Apollo. Turn a critical eye on your sales process to "make sure that every sales and marketing activity is intentionally targeted at helping your prospect to decide to move forward to the next step in their Buyers' Journey with your organisation." CustomerThink (1/31) |  | Organizational Privacy Architecture and Assessment
This checklist for Ecommerce, Web Development and Design, and Direct Marketing professionals enables you to gauge your organization’s privacy compliance and best practice levels. Thousands of companies leave the intricacies of privacy management to TRUSTe, the 13-year-old leader in online privacy. Gain an overview of the program today. |
 | | - Construction spending increased 1.5% in December
December's 1.5% increase in construction spending is its highest level in four months, according to the Commerce Department. The increase was well above the median estimate of 0.5%. "There are certainly bright spots for the construction outlook," said Michelle Meyer, a senior economist at Bank of America. Bloomberg (2/1) |  | Maximize Your Business's Potential.
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  | | | On the Road | | | |  | - Beware the "tricks" of the rental-car trade
Stop and read the fine print before signing any rental-car agreement, urges an expert on scams. It's all there in black and white, yet plenty of renters sign for unnecessary coverage because they're in a hurry to hit the road. "I can't blame rental companies for making sure their cars are covered, nor can I fault them for trying to earn a profit. But sometimes I wonder if they're trying too hard," Christopher Elliott writes. Frommers.com (1/28) |  | Costs are rising in China and Japan, prompting high-tech firms across Asia to consider new sourcing locations so they can remain efficient, while focusing more on service. What will be the impact of this behavioral shift? Learn about the findings in this free white paper. |
 | | - The hallmarks of a great iPad app design
A successful iPad application must be useful, easy to use, and meaningful to the user, according to Julie Stanford. Great apps let users design their own experience, feature streamlined navigation with big, obvious buttons and are aware how content will overlap within the program, she notes. SmashingMagazine.com (1/31) - On-the-go Facebook use is on the rise
With the most-downloaded application on most mobile platforms, Facebook is at the forefront of what has been deemed a rapidly expanding market. According to the company's latest S-1 filing, half of Facebook's 800 million members use the mobile app on a monthly basis. VentureBeat/MobileBeat (2/1)
- How to battle a wolf when you aren't Liam Neeson
North American wolves rarely attack people, contrary to what the Liam Neeson film "The Grey" might have you believe. Still, were you to be confronted by wolves, loud noises and attempts to look large and intimidating are your best bet -- especially if you're unarmed, writes L. V. Anderson. "Climbing a tree could also compel a wolf to leave you alone, but never run away; doing so could trigger a wolf's predatory instinct to chase you," Anderson writes. Slate (1/26)  | Remember clients, colleagues and employees are human beings first. ... When you as a speaker or leader appeal to this depth in each person, you create an authentic bond, a personal connection."
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| | | | | | | Recent SmartBrief on Sales Issues: - Wednesday, February 01, 2012
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