February 10, 2012 | News for the retail industry |  |  | | - Paperless hiring system pays off for Jos. A. Bank
Jos. A. Bank saw sales rise during the downturn, spurring a greater need for employee hiring and retention plans to staff the men's apparel chain's 500-plus stores. The solution: hiring software from Kronos that takes human resources functions paperless and helps retailers better identify prospective employees who are likely to succeed. STORES magazine (2/2012)  | Consumer Insights Your Brand Needs to Know: Latest Trends in Behavioral Advertising Learn what brand managers, advertisers, as well as networks, agencies, and publishers need to know about consumer survey insights into behavioral ad serving, also known as interest-based advertising. Learn more today! |
- Wal-Mart tests in-store social innovations
Wal-Mart will allow the team from its tech arm, @WalmartLabs, to test innovations in four or five brick-and-mortar stores. One idea is a concept called "endless shelf," that connects an in-store shopper with her shopping history and lets her place her order from a computer at the front of the store; workers would fill the order from store shelves and ship out-of-stock items directly to the customer. StorefrontBacktalk (2/9)  | Learn Customer Engagement Best Practices from Aberdeen! Aberdeen Group’s recent research on customer intelligence and engagement strategies reveals what today’s leading retailers are doing to gain insight into the mindshare of their customers, respond to their elevated expectations, and strengthen customer centricity. This $399 report is yours free! Download your copy now! |
 Retail trends |  |  | | - Brighter jobs picture lifts spirits at fashion trade show
The improving national employment picture is likely to boost the mood at WWD MAGIC, an annual designer trade show that starts Monday in Las Vegas. "There is a bit more enthusiasm in the air, and in our case, I think it is going to be a better show than the previous ones," said Simone Legno, creative director and co-founder of Los Angeles-based Tokidoki. Women's Wear Daily (subscription required) (2/9) - NRF video contest aims to highlight retail careers
NRF is building buzz for its Retail Means Jobs video contest, which will award a $25,000 grand prize for the two-minute video that tells the most compelling retail story. "By holding a video contest to find the most interesting retail stories, we will give retailers the spotlight to share their unique views of the industry," said NRF President and CEO Matthew Shay. Luxury Daily (2/10) - Fashion Week's runways hit digital screens
Almost every major designer showing off their latest styles at New York Fashion Week will offer real-time streaming of their shows, and many brands are boosting their digital efforts with social media chats, regular tweets and online trunk shows. Women's Wear Daily (subscription required) (2/9)  | Earn 2X rewards points on shipping costs with The New Business Gold Rewards Card from American Express OPEN. Designed to earn Membership Rewards® points faster: • 3X points on airfare • 2X points on advertising, gas, and shipping • 1X points on everything else LEARN MORE AND APPLY |
  Retail Technology |  |  | | - What's the purpose of your app?
Retailers looking to create effective mobile applications must first determine whether the app's purpose is to boost sales or build customer relationships, says a new report from Altimeter Group. The report lauds apps from Starbucks and Best Buy that go beyond the bells and whistles and build brand loyalty by solving real customer problems. MediaPost Communications/Online Media Daily (2/9) NRF News |  |  | | - Save $400 on early registration for Supply Chain Summit 2012
Feb. 10 is the last day to save on advance registration for NRF’s 2012 Global Supply Chain Summit. The Summit, held May 6-8 in Atlanta, provides a unique environment for senior retail supply chain executives and strategic partners to network and collaborate with a focus on regulatory environment, corporate social responsibility and global trade management. Learn more. - How to entice online customers with a unique mobile experience
U.S. customers continue to have big hearts when it comes to using their mobile devices to shop. In a post on the Shop.org blog, Fiona Swerdlow discusses the advantages of using this Valentine's Day holiday -- and the retail holidays that follow -- to reassess and revamp your smartphone and tablet formats for the savvy online shopper. Read more. Chain Restaurant News |  |  | | - Is Chipotle the Apple of the restaurant world?
Chipotle founder Steve Ells is a fast-casual pioneer who found a way to offer higher-quality fresh food fast and discovered that consumers were willing to pay a bit more for it. But the company is rarely compared to tech giants such as Apple that made similar contributions in their own field, writes Slate's Matthew Yglesias. Slate (2/9) - Chipotle's first national spot boasts sustainable farming: Chipotle's first national television spot is a two-minute animation with what its CMO calls a "higher-level message" touting its sustainable-farming methods. The spot, which was created in-house, will debut online and in pre-show ads in movie theaters, then make its television premiere on the Grammy Awards telecast. The New York Times (tiered subscription model) (2/9)
 - Arby's ties brand revamp to summer Olympics
Arby's plans to unveil a high-profile ad campaign, a simpler menu and a new look for its stores this summer, aiming to make a splash during the Olympics, new marketing chief Russ Klein said. The changes will be designed to appeal to the 15% of consumers who account for more than half the quickservice chain's sales. The Business Insider (2/8) |  | Position Title | Company Name | Location | Retail Systems Implementation Consultant | The Parker Avery Group | Atlanta, GA | Footwear Buyer | Big 5 Sporting Goods | El Segundo, CA | Merchandising Director | Stein Mart | New York, NY | VP, Division Planning Manager | The Bon Ton Stores, Inc. | Milwaukee, WI | Retail Management | Total Wine & More | Seattle, WA | Recruiter | Castle Megastore Group | Tempe, AZ | Merchandise Planner/Distributor | Navy Exchange Service Command | Virginia Beach, VA | DVP Spirit Halloween Marketing, Licensing & Creative Services | Spirit Halloween | Egg Harbor Township, NJ | Sr. Director, Store Planning and Construction | Spencer Gifts/Spirit Halloween | Egg Harbor Township, NJ | Analyst - CRM Forecasting and Reporting | American Eagle Outfitters | Pittsburgh, PA | AVP - Product Development | West Marine | Watsonville, CA | Buyer | Bed, Bath & Beyond | Union, NJ | Assistant (Associate) Buyers - Brick & Mortar and Ecommerce | Kohl's Department Stores | Milwaukee, WI | Divisional Planner | Burlington Coat Factory | Burlington, NJ | Senior Marketing Strategy & Loyalty Consultant | Alliance Data | Columbus, OH | Buyer | Jeans Warehouse | Los Angeles, CA | Merchandise Planner | Burlington Coat Factory | Burlington, NJ | Inventory Manager - Accessories | Hanna Andersson, LLC | Portland, OR | Retail Allocation Planner | Hanna Andersson, LLC | Portland, OR | Buyer - Men's Personal Furnishings | Burlington Coat Factory | Burlington, NJ | Director of Procurement Services | Burlington Coat Factory | Burlington, NJ | VP eCommerce | Burlington Coat Factory | Burlington, NJ | Contract Recruiter - Merchandising | Burlington Coat Factory | Burlington, NJ | Vice President of eCommerce | The Vitamin Shoppe | North Bergen , NJ | Senior Product Manager | dunnhumby | Cincinnati, OH | | Click here to view more job listings. | | SmartQuote |  |  | |  | He only profits from praise who values criticism." --Heinrich Heine, German poet  | | | This SmartBrief was created for cpgbrokers.data@blogger.com | | | | | | Recent NRF SmartBrief Issues: - Thursday, February 09, 2012
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