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  - Online shoppers gain confidence in their price-shopping skills
Consumers have grown more comfortable with shopping online, and have a stronger sense of confidence in their ability to comparison shop and find the best deals, according to comScore's Andrew Lipsman. "One of the key shifts in behavior we've seen is that people in every income group, they've learned the behavior to price shop and comparison shop—and they are doing it even as we've come out of a recession," he said. InternetRetailer.com (2/21)       | How to Get the Package You Need—Without Breaking the Bank
A robust benefits package can be the difference between someone choosing to work with you versus a more established competitor. But with the cost of benefits rising each year, providing a benefits package that helps you attract, retain and motivate talented people gets harder all the time. Download, 5 Ways To Manage The Rising Costs of Benefits. |
 - Leverage user behavior to find mobile campaign focus
Improved applications that speed load time are prompting more users to turn to their mobile gadgets to access Facebook, Twitter and other social sites, writes BuzzFeed's Ky Harlin. Looking at the kinds of content these users are accessing can prove valuable when crafting mobile campaigns, Harlin writes. iMedia Connection (2/23) - Startup aims to help online shoppers find the right fit
Clothes Horse, a startup, has developed a widget that online retailers can install on their sites to help shoppers find the right size and fit, all in about 30 seconds. The tool asks a few key questions, including which brands tend to fit the shopper best, before making size and style recommendations. TechCrunch (2/22)  | RadioShack has a global presence and a variety of innovative products and services. With reasonable investment levels and hundreds of potential markets, a RadioShack franchise represents an exciting opportunity for you to associate with a powerful retail brand. Click here to learn more. |
 | Companies in the News | | | | - CEO details Dandang's plans to be China's answer to Amazon
Dangdang CEO Li Guoqing is an outspoken executive who doesn't hold back his emotions when talking about his efforts to fight off rivals and build the Chinese e-commerce equivalent of Amazon. The company leads in online book sales in China, but growing competition has the company diversifying, with plans to boost fashion offerings in 2012 and add a product category each year. China Daily (Beijing) (2/23) - Boku works to bring mobile payment to any phone
Boku plans to launch near-field communication technology this spring that lets U.K. consumers use any mobile phone with NFC to pay at stores that use MasterCard's PayPass system. Orange and Barclaycard launched a similar system last year, but that one works only with Samsung's Tocco phone. The Guardian (London) (2/23) - Argos looks to change the way it uses stores
Home Retail Group chain Argos will seek ways to use its 750 stores, including letting other retailers use them as collection points for online orders, said Managing Director John Walden. The stores, in which shoppers pick products from a catalog and have them brought out from the back room or delivered, have seen sales decline amid competition from rivals including Amazon and Tesco. Bloomberg Businessweek (2/23)
| Interactive Advertising | | | | - Tablet users interact with ads more than smartphone set
New Nielsen data indicates that tablet computer users in the U.S. are more likely to click on ads than smartphone users. The study, "State of the Media: U.S. Digital Consumer Report," found that smartphone users were less likely than tablet users to use their devices to learn more about businesses or download coupons. InternetRetailer.com (2/23) | Shop.org Spotlight | | | | - Creating your This is Retail video just got a little easier
To help contestants keep their eye on the $25,000 grand prize for its This is Retail video contest, NRF has added new functionalities to the contest website to keep contest entrants organized and informed. Participants can visit the contest site to sign up for e-mail updates, read a list of "winning" video tips to get their creative juices flowing, and easily tell a friend about the campaign. It's time to get your cameras rolling -- NRF starts accepting videos on Monday, March 5! Learn more. - West Coast regional dinners are in full swing
February is quickly coming to an end, and the final week of February is stacked with the popular Shop.org Regional Dinner series. Palm Desert, Seattle and San Francisco are the sites for the final three days of February, with a dinner in Los Angeles on March 1. You don't want to miss out on these great face-to-face networking dinners with digital retail's finest. View the schedule or register.
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To cut transaction times online, 84% of retailers are leveraging software to pre-enter customer billing and shipping information. Source: 
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