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  | News about digital retail commerce |  |
- Starbucks remakes its online store to make shopping easier
Starbucks has launched a revamped e-commerce site aimed at making online shopping for coffee, tea and branded products easier. New features include the ability to schedule recurring deliveries and pre-order special items, coffee- and tea-tasting tours that come with free shipping, and wider availability of Starbucks Select coffees, which are only stocked in a limited number of the chain's brick-and-mortar stores. FastCasual.com (8/4)       | 5 Reasons to Monitor Competitors’ Pricing
Regular and accurate pricing, promotion, and assortment monitoring helps you know your competition and stay ahead of them when in the planning stage, ensures you are meeting your seasonal goals, and provides you with the information you need to... Learn More | | Online Retail Trends |  |  | | - Live chats let merchants tap into the concerns of customers
Retailers and marketers in search of greater insight into their customers may find a rich resource in the form of live chat transcripts and video chats with online customers, writes online customer service expert Yuval H. Moed. Capturing frequently used keywords helps companies optimize online marketing efforts, including SEO and pay-per-click ad campaigns. CRM Buyer (8/4)  | The Business Gold Rewards Card® from American Express OPEN
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  - EBay will debut branded online outlet stores next month
EBay offered details on branded outlet stores it plans to launch Sept. 19, which will feature fashion and accessories for women ages 25 to 44. The stores will come from retailers and designers including Neiman Marcus Last Call, Spanx, Timberland and Brooks Brothers. The shops will have their own hub, eBay Fashion Outlet. AuctionBytes (8/5) - Yoox partners to launch online Armani store
Giorgio Armani will debut a new online store this year, in a five-year deal with Yoox Group designed to bring brands including Giorgio Armani, Armani Collezioni, Armani Jeans and Emporio Armani to consumers in the U.S., Europe, China and Japan. Women's Wear Daily (subscription required) (8/4) - ShopRunner hires former GSI executive to attract more merchants
ShopRunner, a service set up to help merchants compete with Amazon Prime's free shipping offers, has hired former GSI Commerce and Circuit City executive Fiona Dias as its first chief strategy officer. Her first mission, she says, will be to sign new retailers for the program, which already boasts about 200 merchants including Toys "R" Us, Dick's Sporting Goods and PetSmart. InternetRetailer.com (8/4)  | Don’t miss DMA2011— The Global Event for Real-Time Marketers. You’ll hear thousands of practitioners and experts discuss solutions and best practices to achieve optimal channel mix and integration that lead to measurable results and increase real-time customer engagement. Save an extra $300 when you register now with Keycode SMB3. |
| Interactive Advertising | | | | | Shop.org Spotlight | | | | - Lululemon and pixmania.com execs dissect the dos and don’ts of global e-commerce expansion
If your company is considering a global e-commerce expansion with multiple new country websites, learn from retailers who have recently been there and done that. During a session at Shop.org's Annual Summit, Sept. 12 to 14 in Boston, execs from lululemon and pixmania.com will share lessons learned from their expansions and introduce custom research focusing on expansion strategy, implementation and results. Learn more. - Shop.org SmartStat: Aug. 5, 2011
 Of any retailer on the STORES Hot 100, Amazon.com has had the highest total growth between 2005 and 2010. Source: STORES Hot 100.  | - How to tap into the emerging site monetization boom
Retail search media helps companies monetize the vast majority of consumer site traffic that leaves without converting to a sale. A recent Searchandise addition to the Shop.org white paper library outlines how retailers can convert on-site search from a cost center to a profit center by tapping unused virtual shelf space while simultaneously strengthening supplier relationships via premium placement within the site. Read more. |
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