  | News about digital retail commerce |  |
- HSN.com to host 48-hour electronics sale aimed at women
HSN's online channel will host a two-day consumer electronics push featuring more than 100 gadgets -- all aimed at its core base of female shoppers. "When it comes to electronics, there really aren't many retailers that try to pair the category with females. But the female today is driving the majority of the purchases in the household. She is the influencer," said Sandy Conrad, head of merchandising for the electronics and home division. InternetRetailer.com (4/14)        | New Retail 2.0 eBook: Private Sales Innovations
Are competitors employing retail concepts like Private Sales, to improve customer loyalty and generate rapid revenue growth? Learn how you can transform your business for today's multi-channel buyers with a FREE eBook, "Retail 2.0: Private Sales." Don't hesitate. Innovate. Download Your eBook Now | - Japanese consumers return to online shopping
Gilt Japan's flash-fashion site reported one of its busiest sales weekends since the March 11 earthquake and tsunami, as consumers clamored for bargain-priced luxury goods. Online shoppers are returning to the Web as an alternative to venturing out to brick-and-mortar stores, many of which have cut back their hours, for everything from necessities such as bottled water to a $14,280 necklace on Gilt. Bloomberg Businessweek (4/14) - U.K. fashion fans turn to eBay for apparel deals
 More style-conscious consumers in the U.K. are turning to eBay to find affordable, used versions of fashions they crave. When they're done with the items, they sell them again. Sales of shoes, clothes and accessories on the auction website have increased 55% in the past two years and are up 29% this year. Telegraph (London) (4/14)  | Akamai - The Right Partner with the Right Solution
Are you failing to to satisfy user expectations for an outstanding online shopping experience? Do you need to accelerate your dynamic content? Do you strive to be a retailer that pushes the envelope with site technology and offerings? Learn why the Akamai Dynamic Site Accelerator is the right solution for those issues and more. |
 | New Media & Technology |  | | | - Survey: SMB websites unprepared to handle sudden spikes
Most small- and medium-sized businesses host sites would be unable to handle a sudden 300% spike in traffic, and IT workers at almost three-quarters of those businesses say they would be overwhelmed by a 200% jump, according to a survey from Internet infrastructure provider Neustar. IT workers also reported that they often give in and go with lower-cost or free solutions rather than fight for pricier options that are likely to prove better as business grows. eWeek.com (4/14)  | Can you save 40% on credit card processing fees? A bizy™ half-price review—just $25—from FeeFighters will tell if you can save $10K, $50K or more. They'll refund your $25 and pay you $75 more if you don't see any savings 30 days after switching processors. It's easy and fast. Get bizy and buy now. |
 - Best Buy details a plan to double online sales
Best Buy expects to double online sales to $4 billion in the next five years, while cutting the size of physical stores. Consumers research before they buy about 60% of the time, and 40% of online purchases are picked up at Best Buy stores, highlighting the need for more flexibility in catering to consumers through multiple channels, said Executive Vice President Shari Ballard. InternetRetailer.com (4/14) - EBay's Plan B: Connect Chinese merchants with global shoppers
EBay's highly publicized failure to thrive as a major e-commerce player in China hasn't deterred the company from attempting to make inroads in the country -- it just meant shifting to another strategy. This time around, eBay courted China's small merchants and exporters to sign on and sell their products to consumers in other parts of the world. Last year, merchants from China and Hong Kong accounted for $4 billion in revenue to eBay and PayPal, making it the online marketplace's fifth-largest market. Bloomberg Businessweek (4/14) - LivingSocial sells $1 lunch deals to D.C. diners
Deal-hungry smartphone users in Washington, D.C., have a chance to eat lunch for a buck at some of the city's top restaurants and cafes today, with an instant deal from LivingSocial. The daily deal site, which launched in the nation's capital last week, is using location-based technology to limit the deals to restaurants within half of a mile of users' locations. TMCNet.com (4/14)  | 8 of the world's top 10 brands build their business on Facebook with the Buddy Media Platform. What's your plan? Power Tools for Facebook. Register for demo |
| Interactive Advertising | | | | - Report: More companies seek outside search-marketing expertise
More marketers say they'll spend at least a portion of their search budgets on outside firms this year, in part because they've got more money to spend and in part because fast-changing technology requires expertise they don't have in-house, according to a new report. Search marketing grew to $16.6 billion in 2010, up $2 billion from the previous year, and is expected to reach $19.3 billion this year, the report says. DMNews (4/14) | Shop.org Spotlight | | | | - Shop.org hosts half-day Online Marketing Workshop on May 3 in NYC
Join Shop.org on May 3 in New York for educational sessions incorporating findings from the latest State of Retailing Online plus trends in e-mail marketing, social commerce and more. Located in Macy's flagship building, the workshop precedes a free New York City networking dinner. Shop.org retail member companies receive one free pass to the workshop. Additional passes are available for $395. Learn more. - Shop.org SmartStat: April 15, 2011
 Shop.org will host eight free networking dinners in the U.S. and Canada next month. Source: Shop.org. - NRF says "Congress is getting it seriously wrong" with Senate privacy bill
Legislation introduced in the Senate this week could subject consumers to a blizzard of privacy notices that would do little to prevent identity theft or address other serious privacy concerns, according to NRF. The bill would apply to nearly all data about consumers collected by businesses or their service providers regardless of whether the information is collected online, through mobile devices, or in a store. Read more.
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