| January 9, 2012 | | CONNECT WITH SMARTBRIEF |  |  | |  | | | The Leaderboard |  | | |  | - Real leaders create a safe haven for ideas, Yum Brands CEO says
"[I]t's a leader's job to create a safe haven that allows people to raise issues without the fear of losing their jobs," says David Novak, CEO of Yum Brands and author of a new book on leadership. "There's a rule that I believe very strongly in: If you have no involvement, you have no commitment. So if you try to do things yourself without getting people engaged, you're not likely going to be very successful," he said. Inc.com (1/9)      - Step up your public-speaking skills to inspire your followers
Your public-speaking abilities are an important part of your success as a leader, writes Michael Crom. The best leaders are organized and confident and provide evidence for their assertions, he writes. "When you become a leader, you face a higher level of accountability when you state your opinion or point of view," he notes. USA TODAY (1/8)  |  | Key Steps Business Owners Should Know About Successful International Payments. This American Express® guide helps you streamline FX payments. Includes FX payment provider profile, how to simplify payments, and insightful FAQ. |
 | | | Sales Strategies | | | |  | |  | Active Directory (AD) is the heart of your IT infrastructure, so a solid monitoring and backup and recovery solution is vital! In this Quest tech brief, discover best practices for protecting your AD environment, and how to understand — and resolve — performance problems in record time. |
 | | - Ad agencies are more upbeat than clients are on 2012 spend
While more than half of agencies (65%) agree that the economy is getting better, only 41% of their clients agree, per an RSW/US survey, with double the number of marketers sure than it's not. Even 2011's robust spending may be more the result of media inflation than greater marketing spend. "There's some irrational enthusiasm that may be going on with some agencies, and it needs to be tempered somewhat," says RSW's Mark Sneider. Adweek (1/9) | Strategies from Sales & Marketing Management | | - How sales and marketing can get along and work together
Traditionally, sales teams operated independently from marketing departments. But that was then and this is now, says Will Wiegler, vice president of marketing for BigMachines, a developer of Software-as-a-Service platforms that enhance the sales and marketing process. Companies that have increased alignment of their sales and marketing functions are enjoying greater success, and Wiegler offers three steps to achieve that goal. Sales & Marketing Management (1/5) | - Briefcase bursts back onto the scene for the well-traveled flier
The days of lugging a clunky laptop onto a plane are just about over. Today's well-traveled businessman is equipped with a slimmed-down briefcase that comfortably holds a tablet or a handheld mobile device and much more. "It's changing back to that smaller, slimmer look and they're getting a lot lighter," said Shane Lewis, manager of the Elephant Trunk in Tulsa, Okla. Tulsa World (Okla.) (1/3) Top five news stories selected by SmartBrief on Sales readers in the past week. - Results based on number of times each story was clicked by readers.
| | | Most Popular Headlines from Last Week Results based on number of times each story was clicked by readers. |
- Stolen car lands atop apartment roof
The driver of a stolen vehicle hit a bump that launched the car into the air and onto the roof of an apartment building in Fresno, Calif. "At first I thought it was a prank like you've been punked or something, I thought somebody lowered the car on the house because that's not something you see every day," said one witness. A man was arrested in connection with the incident, and a crane lifted the car off the roof.  The Telegraph (London) (1/5)  | No one can arrive from being talented alone. God gives talent; work transforms talent into genius."
--Anna Pavlova,
Russian ballet dancer  |
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