Monday, June 6, 2011

How to evaluate your site metrics

Reading this on a mobile device? Try our optimized mobile version here: http://r.smartbrief.com/resp/cVzNCaiGapCaaczbCidagdBWcNgyYW

June 6, 2011
Sign upForwardArchiveRSS Feed
News about digital retail commerce

  Top Story 
 
  • Founder aims for Gilt Groupe to become a high-end Amazon
    The latest pet project of Internet veteran Kevin Ryan is Gilt Groupe, which started in 2007 as a women's sample-sale site. Recently valued at $1 billion, Gilt has expanded to include full-price offshoots. Ryan said the company's early entry into the luxury flash-fashion arena gives it an advantage over newer rivals, including Rue La La and Nordstrom's HauteLook. Crain's New York Business (6/5) LinkedInFacebookTwitterEmail this Story
WEBINAR: Drive Real Revenues with Social Commerce
Join us for a free webinar featuring Forrester Research, Inc. on June 28 at 1 PM EDT to discuss how you can unleash the power of Social Commerce to drive revenue growth. Presenters include Sucharita Mulpuru, Forrester Research and John Mulliken of private event retailer Joss & Main. Register today!
  Online Retail Trends 
 
  • Hive partners with U.K.'s indie bookstores online
    A U.K. website called Hive offers independent bookstores a chance to increase their profiles online and earn some e-commerce revenue. Hive shoppers order books online and pick them up at nearby indie stores, and the shops get a percentage of the revenue from each sale. PaidContent.org (6/3) LinkedInFacebookTwitterEmail this Story
Pitney Bowes — Business Transformation Study
Learn how mailstream giant Pitney Bowes streamlined its purchasing practices and gained visibility into its spending with processes based on SAP Supplier Relationship Management. In this complimentary case study see how Pitney Bowes is reducing costs in many ways and how streamlined purchasing practices can help your company.
  New Media & Technology 
 
  • How to evaluate your site metrics
    The increased popularity of social networks has driven consumers' expectations higher and changed the way websites must measure their success, writes Janrain marketing director Lisa Hannah. It's not enough anymore to drive as many people to your site as possible, she writes. Instead, companies need to focus on attracting the people most likely to influence others through social channels. iMedia Connection (6/6) LinkedInFacebookTwitterEmail this Story
  • D.C. coffeehouse tests new mobile payment app
    Mobile payment start-up Square is testing its new application, called Card Case, at a few establishments around the country, including Chinatown Coffee Co. in Washington, D.C. Customers using the app set up a tab that's tied to a credit card. In the shop, the app uses his or her smartphone's GPS to register the location, and an in-store iPad rings up the purchases, charges the account and sends a digital receipt. Washingtonpost.com/The Checkout (6/5) LinkedInFacebookTwitterEmail this Story
Ad Compliance Best Practices Kit — Stay ahead of consumer concern and government regulation with TRUSTe. Gain an overview of what Behavioral Advertising (OBA) is, why it is important, and what your options are. Insights from the FTC, DAA, TRUSTe, Forbes, Publisher's Clearing House and more. Register Now.
  Hot Topics 

Top five news stories selected by Shop.org SmartBrief readers in the past week.

  • Results based on number of times each story was clicked by readers.
  Companies in the News 
  • Survey: U.K. shoppers rate Amazon as most-trusted site
    Amazon is the most trusted and most often used shopping site among U.K. consumers, winning about one-fifth of all online shopping visits, according to a new survey from Verdict Research. EBay and Tesco came in second and third respectively, and the survey found that Amazon is particularly popular with consumers who make smaller purchases on a regular basis. ShopSafe.co.uk (U.K.) (6/6) LinkedInFacebookTwitterEmail this Story
  • Google acquires social analytics firm PostRank
    Google has acquired PostRank, a Canadian firm that helps companies measure how far their social messages travel on the Web and uses analytics to let customers see which users are spreading their messages and where they're sending them. The company's staff will move to Google's Mountain View, Calif., headquarters. Terms of the deal were not disclosed. TechCrunch (6/3) LinkedInFacebookTwitterEmail this Story
  Featured Content 
 

  Shop.org Spotlight 
  • Boot Camp kicks off Shop.org Annual Summit
    The Shop.org Annual Summit, Sept. 12-14 in Boston, gets a jump start with the Online Retail Boot Camp on Monday, Sept 12. Boot Camp topics will focus on social media, search analytics, e-mail, and merchandising for conversion. The rigorous, full-day schedule allows for hands-on practice as well as peer-to-peer networking. Learn more. LinkedInFacebookTwitterEmail this Story
  • Shop.org SmartStat: June 6, 2011
    The average age of a tablet owner is 36.8, younger than smartphone owners. Source: BIGresearch survey. LinkedInFacebookTwitterEmail this Story
 
Learn more about Shop.org ->Website  |  Events  |  Research  |  Shop.org Blog  |  Join Shop.org

  SmartQuote 
You don't have to buy from anyone. You don't have to work at any particular job. You don't have to participate in any given relationship. You can choose."
--Harry Browne,
American libertarian writer, politician and investment analyst


LinkedInFacebookTwitterEmail this Story

 
This SmartBrief was created for cpgbrokers.data@blogger.com
 
Subscriber Tools
     
Update account information | Change e-mail address | Unsubscribe | Print friendly format | Web version | Search past news | Archive | Privacy policy

 
Advertise
Senior Account Director:  Dena Malouf (202) 407-7837
 
 
 Recent Shop.org SmartBrief Issues:   Lead Editor:  Megan Conniff
     
Mailing Address:
SmartBrief, Inc.®, 1100 H ST NW, Suite 1000, Washington, DC 20005
 
 
© 1999-2011 SmartBrief, Inc.® Legal Information

No comments:

Post a Comment

Please comment thoughtfully CPG Brokers, your best resource to optimize your in store self exposure and maximize sku distribution.