 | News about digital retail commerce |  |
- Net-a-Porter Live gives consumers new trends insights
Net-a-porter.com is launching a new interactive web page on its site that will give consumers an up-to-the-minute view on international customer activity. The Net-a-Porter Livepage features a world map that flashes small black shopping bags any time a customer adds an item to their shopping bag, and can help consumers track what trends are most popular. New York Post (6/15)        | Secrets of Integrating Email, Social, Mobile and Local
Learn how to exceed subscriber expectations by making your emails more social; grow your mobile, local and social marketing efforts through email; and deploy integrated programs across multiple channels. Download your free copy Today! | - Online sales of modest fashions are on the rise
Women who want to dress modestly for personal or religious reasons are finding more fashions online, according to researchers at the London College of Fashion. Sites such as Hijab Style and I'm Clothed Much were founded to serve Muslim and Mormon women respectively, but they're finding that fans from outside the religious groups are adding to increased sales. The Guardian (London)/The Women's Blog (6/16) - Macy's and other U.S. merchants explore global e-commerce
 U.S. online retail has matured and the growth rate has slowed from 40% annually a few years ago to about 18%, making it more important than ever for online retailers to explore global growth, says FiftyOne CEO Michael DeSimone. Clients including Macy's and Bloomingdale's have recently ramped up their international e-commerce efforts, focusing on preserving the integrity of their brands as they branch out, he says. Investor's Business Daily (6/16)  | Turning Online Shopper Uncertainty into a New Source of Sales and Profits. Eliminating consumer uncertainty is a challenge for all online merchants. The question is, how can you address shoppers' concerns and increase sales and profits in the process? Download the buySAFE white paper to learn more NOW! |
 - 5 tips for creating effective QR code campaigns
QR codes are a hot topic among marketers, but some industry watchers believe the trend is destined to be short-lived, writes marketing consultant Melinda Krueger. To make the most of QR codes, marketers need to make it simple and deliver something truly valuable for consumers to take the time to scan the codes and follow through, she writes. ClickZ (6/17)  | Star Bright Kids gets 1 order every 30 seconds during holiday season on Amazon.com
"During the holiday season, FBA ships approximately 2,000 orders a day for Star Bright Kids Company, a task that would be impossible for the two of us on our own." Susan Klieman, Co-President Star Bright Kids Company. Click here to read the case study. |
 - Google rolls out e-book affiliate program
Google has been testing an affiliate program for e-books since December, and the search company opened it up this week to online retailers, blogs and book publishers' sites. Approved affiliates will be able to connect their sites to Google's eBookstore product feed, giving their users an easy way to buy. Network World/IDG News Service (6/16) - Luxury e-retailer launches in Singapore
Joanna Soh decided to launch Clout Shoppe, an online shopping site for luxury goods, when she realized the Singapore market lacked such a business. The e-retailer, which launched earlier this month, sells Fendi, Gucci, Prada, Christian Louboutin and other luxury brands. Soh owns 5% of the company, while Singapore Post owns 95%. "With SingPost's backing, there is added confidence in terms of delivery and logistics fulfillment," Soh said. "I am personally able to concentrate on other roles like merchandising and customer service." Today (Singapore) (6/16) - EBay offers merchants development partnerships
EBay is offering its services to merchants as a partner that can help navigate the rapid changes occurring in mobile, social and online commerce, says Christopher Payne, president of eBay's North America operations. EBay recently acquired a number of technology companies that can help merchants with everything from marketing to fulfillment. InternetRetailer.com (6/15)  | 2 Banners That Used Gaming to Drive Engagement
Make your online ads more engaging and they'll become more effective. This report will show you how to:
• Leverage in-banner rewards, competition and more
• Dramatically increase your banner's quantifiable impact
• Take advantage of new ad unit formats and technologies
• Deliver on ever-increasing consumer expectations |
| Shop.org Spotlight |  | | | - Pizza Hut CIO talks mobile customer service and satisfaction
Mobile has become one of the key drivers for customer engagement and satisfaction for Pizza Hut. As one of the early adopters in retail, Pizza Hut CIO Baron Concors will discuss the company's mobile strategy at NRFtech 2011: IT Leadership Summit, August 14 to 16 in Lake Tahoe, Nev. Learn more. - Shop.org SmartStat: June 17, 2011
 More than 5,000 people are connected to Shop.org through LinkedIn. View the page.  | - Shop.org now accepting white paper submissions
Has your company recently published a white paper, case study, benchmarking report, or other original document that serves to educate or support aspects of the e-commerce industry? Shop.org members can submit original materials now for others in the industry to benefit from. Learn more. |
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