| News about digital retail commerce |  |
- In-store v. online: Which has the smaller footprint?
Online retailers including Amazon have been working to reduce their carbon footprints by creating more eco-friendly packaging and packing more products on the truck, but they may already be ahead of the game compared to brick-and-mortar retailers. The trip to the store accounts for about 65% of the greenhouse gas emissions generated by a single product, according to Carnegie Mellon's Green Design Institute. FastCoExist (5/21)      | Online Retail Trends |  |  | | - YouTube lets users set up online stores
YouTube users can set up an online store on the video website to sell certain merchandise via a channel, including branded mugs and water bottles from CafePress. YouTube visitors click through to the merchant's site to purchase. AuctionBytes (5/21) - Trends in online retail in China
 Online retail is on track to triple in China by 2015, becoming 8% of the country's total retail sales with 193 million customers spending an average of about $1,000, according to various reports. Product selection, convenience and the ability to compare prices are driving the increase, while trust issues and poor return policies may hold some consumers back from buying online. Mashable (5/20)  |  |  | | See how Cardmembers use American Express OPEN Cards to help run their business:
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With the Business Platinum Card from American Express OPEN, you can enjoy over 30 premium benefits to help power your business. Including, 24/7 customer service.
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  - Alibaba will focus on growth and challenges
Now that Chinese e-commerce giant Alibaba Group Holding has secured a deal to buy back 20% of Yahoo!'s ownership, the company will focus on growth in an increasingly competitive and challenging market. Alibaba's business-to-consumer retail websites, Taobao and Tmall, generated 71% of China's online sales in the first quarter, but rivals, including 360buy.com, are grabbing market share. The Wall Street Journal (5/22) - France's Galeries Lafayette boosts e-commerce investments
French department store chain Galeries Lafayette began testing online retail in 2008 but only recently began beefing up its investments in e-commerce, which has increasingly accounted for a larger portion of sales. "For a very long time businesses like Galeries Lafayette kept e-commerce at arm's length," said e-commerce director Franck Zayan. Internet Retailer (5/21)  | Which do you choose: Customer frustration…or channel integration? Today's consumers expect to shop the way technology lets them work and live: easily, efficiently and seamlessly across channels. Aberdeen's 2012 Analyst Insight on the Omni-Channel Retail Experience explains how your competitors make that happen – and how you can too! This $399 value is now yours free. Download the report now! |
 | Hiring exceptional talent is critical to the success of your business. Whether it’s the executive who offers visionary leadership, or the sales professional who won’t settle for less than 100%, a business needs great people to thrive. This guide provides best practices for securing the top talent you need to drive business results. |
 | Shop.org Spotlight | | | | - Why going local is the most effective attribute of the SoLoMo trend
As SoLoMo continues to evolve from a buzzword to a trend, new research has shown that retailers who effectively leverage the "local" aspect will best connect with this highly influential segment of consumers. Presenting this new data at Shop.org's digital retail marketing workshop in New York, Melissa Parrish from Forrester Research explained what retailers must do to reach this segment of super-connected customers to solve the SoLoMo puzzle. Read more. - Free regional dinner series heads to Chicago on June 5
Interested in free food, networking and sharing insights with the finest from the e-commerce industry? Then Shop.org's networking dinners are for you. The first stop this summer is in Chicago on June 5. These free, retailer-only events offer executives a chance to network and discuss digital retail topics in a casual and relaxed environment. Space is limited at these popular events, so save your seat today. Register or learn more.
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Last Thanksgiving, 24% of all U.S. shoppers were on a mobile device, the highest share of online shopping between Nov. 1 and Dec. 18. 
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