Thursday, September 15, 2011

Google to add search page within its online shopping center

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September 15, 2011
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News about digital retail commerce

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  Shop.org Summit News 
 
  • Google to add search page within its online shopping center
    Google plans to roll out a new product search page within Google Shop that will offer shoppers a curated set of products that includes images as well as descriptions, vice president Stephanie Tilenius said at Shop.org's Annual Summit this week. The new feature, set to launch Sept. 22, means merchants will have to provide more product data to make searches more relevant, said Mercent CEO Eric Best. InternetRetailer.com (9/14), DMNews (9/14) LinkedInFacebookTwitterEmail this Story
  • 3 merchants share tales of flash sales, daily deals
    Flash sales have existed for years in the form of doorbuster deals and friends-and-family exclusives, but digital technology has fueled a huge increase in blink-and-you'll-miss-it bargains and daily deals. Panelists from Neiman Marcus, Giiv.com and Lifetime Brands shared their flash-sale and daily deal lessons at the Annual Summit this week. Shop.org Blog (9/14) LinkedInFacebookTwitterEmail this Story
Special Offer for SmartBrief Readers: How to Win at the Local Marketing Game. Marketing guru John Jantsch gives five strategies for helping any local business to stand out online. Want to help your business get to the top of a consumer's search? Click here for a free white paper from American Express OPEN outlining John's time-tested strategies for success in today's hyperlocal marketplace.
  Online Retail Trends 
 
  • Study: Wal-Mart's website attracts more buyers
    About 70% of back-to-school shoppers who visited Wal-Mart's website said they were likely to buy something there, compared to 59% for Target and 32% for Kmart, according to a new survey from EyeTrackShop. The findings say more about the flow of the sites themselves than they products they're selling, says EyeTrackShop vice president Jeff Bander. "With Wal-Mart and Target, the flow moves really well," Bander said. "That's probably why they sell more products." Minneapolis/St. Paul Business Journal (9/14) LinkedInFacebookTwitterEmail this Story
Social Commerce IQ™ Ranks Top Retailers — GameStop, Victoria’s Secret, Walmart top The Social Commerce IQ™ Index which ranks the Top 200 retailers and how they use Facebook. Research by 8thBridge. Download your FREE copy today.
  New Media & Technology 
 
  • How merchants can make the most of Facebook connections
    Merchants can maximize their returns from Facebook by understanding a few simple things starting with when and how often they should post, writes Buddy Media's Jeff Ragovin. Research shows the largest number of consumers engage with brands that post on Wednesdays, he writes, and brands that share their messages in the less busy early morning and later evening hours win an additional boost. iMedia Connection/Blog (9/14) LinkedInFacebookTwitterEmail this Story
As eCommerce has grown to represent a significant percentage of retail sales and profits, merchants should consider payment strategies that can enhance their online services, open new markets and protect the bottom line. Download this free white paper to learn more.
  Companies in the News 
 
  • Amazon opens online store in Spain
    Amazon added an e-commerce website in Spain, along with subscription service Amazon Prime, which costs about $20 annually and includes free two- to three-day shipping. The site signals "a phase of rapid international expansion," similar to one in 1998 to 2002 that resulted in five countries added in five years, said analyst Mayuresh Masurekar. Reuters (9/14) LinkedInFacebookTwitterEmail this Story
  • UPS adds options to make missed-delivery slips a thing of the past
    UPS said Wednesday it will offer residential customers new options aimed at making more deliveries on the first try. UPS My Choice will send electronic notifications giving recipients a four-hour delivery window and the option to electronically authorize release of the package or pay $5 to have it rerouted. Consumers can also pay $40 annually for premium version of the service that cuts the window to two hours and adds an online delivery status calendar. The Sun (Baltimore)/Reuters (9/14) LinkedInFacebookTwitterEmail this Story
  • Other News
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  Shop.org Spotlight 
  • Product listing ads, social engagement, drop shipping among hot trends on Summit EXPO floor
    In interviews conducted right on the Shop.org Annual Summit EXPO Hall floor, six industry professionals shared what hot items were trending among the digital crowd. Topics ranged from product listing ads to social engagement to drop shipping, demonstrating -- if nothing else -- that the online retail industry has a lot of opportunities. Watch these six industry professionals share where they think the trends, challenges and buzz lie. Watch the video. LinkedInFacebookTwitterEmail this Story
 
  • Ticketmaster finds the ROI in Facebook integration
    Ticketmaster may have uncovered a key component of F-commerce that has yet to see demonstrated: an actual monetary dollar amount return-on-investment based on Facebook integration. Through Facebook Likes and an integrated RSVP feature, the entertainment ticketing company has shown seen an increase of $5 in ticket sales per Facebook interaction. Next up for Ticketmaster? Social connectivity through an interactive seat map. Read more. LinkedInFacebookTwitterEmail this Story
Learn more about Shop.org ->Website  |  Events  |  Research  |  Shop.org Blog  |  Join Shop.org

  SmartQuote 
Beware of endeavoring to become a great man in a hurry. One such attempt in ten thousand may succeed. These are fearful odds."
--Benjamin Disraeli,
British prime minister


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