Wednesday, September 21, 2011

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September 21, 2011
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The Leaderboard 
  • Are you willing to be proved wrong?
    Good leaders should keep open minds, writes Mike Myatt. Being willing to be proved wrong is vital to encouraging creativity and fostering nuanced thinking among your workers. "Smart leaders recognize it's much more valuable to step across mental lines in the sand than to draw them," Myatt writes. SmartBrief/SmartBlog on Leadership (9/20) LinkedInFacebookTwitterEmail this Story
Sales Strategies 
 
  • 9 ways to kick start your sales team's success
    It's up to sales leaders to pull businesses out of the economic doldrums, writes Ken Thoreson of Acumen Management Group. Sales managers can use a number of techniques -- including regular training sessions, scheduled time to find new prospects and visits to satisfied clients -- to bolster their sales team's performance, he writes. YourSalesManagementGuru.com (9/19) LinkedInFacebookTwitterEmail this Story
  • How a game-like platform helped Stella & Dot encourage sales training
    Jewelry- and accessory-seller Stella & Dot has set up its training program like a game to encourage its sales representatives to participate. The Bunchball Nitro platform that the business uses offers rewards for salespeople that meet certain objectives and allows the company to develop multiple-choice quizzes. The approach has "increased engagement levels ... by adding a sense of progress and achievement to our online training program," said Stella & Dot's Stephen McCurry. BusinessNewsDaily.com (9/19) LinkedInFacebookTwitterEmail this Story
  • Other News
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Daily Data Points 
 
  • Branding promise seen in digital; the question is how?
    In the abstract, brand marketers are enthusiastic about advertising online, but in practice many are unsure how to go about it, according to results of a survey by ad technology firm Collective. Marketers and ad agencies by a strong majority said they planned to boost spending in social media, even though few are certain such efforts are effective. Forbes (9/20) LinkedInFacebookTwitterEmail this Story
  • Other News
How Much Can You Charge Before Losing the Sale?
For a decade, top B2B companies have been using a powerful technology that reveals exactly what their customers are really willing to pay for each order. It's proven to close more deals and maximize margins at the same time. Haven't heard about it? It' so pervasive that it informs nearly 3 transactions every second. Learn why it's a secret in this report.
On the Road 
 
  • Airport hotels aren't the punishment they used to be
    Few travelers choose to stay at an airport hotel, but this article suggests the experience can prove to be a good one -- if you make a wise choice. "I checked out, strolled through a glass door and across a skywalk, rode an escalator and found myself standing in front of the Lufthansa counter. ... Total elapsed time, room to boarding pass: seven minutes," Bruce Schoenfeld writes of a hotel at the Frankfurt, Germany, airport. Entrepreneur.com (9/14) LinkedInFacebookTwitterEmail this Story
John Jantsch invites you to go local
As customers continue to rely on the Web to help them screen local businesses, local businesses must take steps to ensure that they pop to the top of online searches. Duct Tape Marketing's John Jantsch offers strategies for local marketing success in this free white paper from American Express OPEN, How to Win at the Local Marketing Game. Download your free copy now, exclusively for SmartBrief readers.
SmartPulse 
  • What kind of sales manager are you?
    Problem-solving  58.82%
    Developmental  41.18%
  • Any type of manager can lead sales success: Regardless of what type of manager you are, the key to managing sales performance is to de-emphasize the importance of "making your number." Instead, develop, roll out and gain agreement on what you're going to evaluate -- ability to get referrals, close for meetings, ask the right questions, negotiate objections, etc. Then create an individual development plan for each salesperson that includes metrics for the key performance areas you have established. Remember, managing sales actions versus sales numbers will drive greater financial and behavioral results throughout your sales organization. --Stephen Pia, sales trainer and coach and founder of COACH MEdia

    What do you think? Join the discussion on SmartBrief's SmartBlog on Leadership.

  • Would you consider using games to increase your salespeople's interest in training?
Yes, we already have and it's great.
Yes, we already have, but it didn't work so well.
Yes, but we haven't done it yet.
No.

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SmartQuote 
Show me a person that never changes their mind, and I'll show you a static thinker who has sentenced his mind to a prison of mediocrity and wasted potential."
--Mike Myatt, CEO coach and author, writing at SmartBrief's SmartBlog on Leadership
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