| December 29, 2011 | News for the retail industry |  |  | |
- Higher gift-card sales may make for merrier January
Gift-card sales were at their highest since 2006 this holiday season, a fact merchants hope will drive business during the traditional January slowdown. Chains including Wal-Mart and Kohl's touted gift cards as ideal last-minute presents in the hours leading up to Christmas, and on Monday Target began offering 5% discounts to customers paying with gift cards. Los Angeles Times (12/28)       | Consumer Insights Your Brand Needs to Know: Latest Trends in Behavioral Advertising
Learn what brand managers, advertisers, as well as networks, agencies, and publishers need to know about consumer survey insights into behavioral ad serving, also known as interest-based advertising. Learn more today! |
 - Sephora plans to add up to 12 stores in Latin America
Success at Sephora's first two stores in Mexico has the company planning to open 10 to 12 more Latin America locations by 2013. The LVMH-owned cosmetics retailer will open a new location in Sao Paolo, Brazil, in April. "Right now we are concentrating in two markets, but we think Latin America will be a very interesting market for us in the long term," said senior vice president Paula Larroque. Women's Wear Daily (subscription required) (12/28) - A look back at memorable J.C. Penney campaigns
J.C. Penney ended its five-year relationship with Saatchi & Saatchi, the advertising agency credited with helping the department-store chain update its image. Advertising Age looks back at some of the memorable campaigns the collaboration produced, ranging from heartstring-tugging odes to motherhood to comical spots that put men in the doghouse for buying the wrong presents. Advertising Age (tiered subscription model) (12/28) - Nike brand brings long lines, even in tight times
Nike can still draw long lines of fans eager to spend on the latest new shoe, despite a recession that has much of the brand's target demographic of young, male "Sneakerheads" strapped for cash. In addition to the brand's ongoing popularity, the company's model succeeds by keeping supplies limited and timing releases to when core customers are most likely to have the cash to buy. The Wall Street Journal (12/28)  | Just announced — ChannelAdvisor’s 2012 US Catalyst Conference will be held at Mandalay Bay Convention Center in Las Vegas on April 16-18, 2012. Join representatives from all major online channels and leading retailers at the most valuable e-commerce conference of the year. Register today. |
 - Last-minute rush buoys retailers' holiday
Retailers saw a surprisingly strong last-minute rush of holiday shoppers, but the steep discounts many used to lure them has some industry watchers wondering whether the upswing will continue in the new year. "Clearly, high unemployment and weak wage growth is the elephant in the room, and until that core issue is addressed we are going to have sluggish consumer spending," said Moody's economist Scott Hoyt. The Wall Street Journal (12/28) - Men's apparel sees bigger holiday boost
Sales of men's fashions and accessories rose 4% to 5% between Thanksgiving and Christmas, compared to 2.5% to 3% increase in women's apparel sales, according to new data from NPD Group. Much of the increase came as men continued to boost spending on themselves, says NPD's Marshal Cohen. "Men are paying more attention to their wardrobe, as image is an important part of getting a job and keeping a job in this economy." Women's Wear Daily (subscription required) (12/29) - Retailers tweak products and store layouts to appeal to men
Research shows that more men are taking over grocery shopping -- 17 percentage points more than in 1985. Retailers and food manufacturers are responding by making products and store layouts more male-friendly, even creating "man aisles" to make men's shopping experience easier. "Our intent in creating guy aisles was to give them an experience that was comfortable for them and [make] it easier to navigate the store," said Procter & Gamble spokesman Damon Jones. Los Angeles Times (12/29)  | From Stretched to Strengthened, Insights from the Global CMO Study
To find out how today's marketing leaders are helping their businesses navigate the fundamental shifts of the economy, IBM conducted interviews with 1,734 CMO's. In this white paper learn about the findings including the importance of delivering value to empowered customers, fostering lasting connections and measuring results. |
 | Policy & Government Affairs |  |  | | - New rules mean changing the light bulb
 Retailers and their shoppers will start seeing the effects of the 2007 Energy Independence and Security Act in the light-bulb department this year, as new energy-efficiency requirements bring the end of 100-watt incandescent bulbs, says Joe Ray-Barreau, associate professor in the School of Interior Design at the University of Kentucky. Retail's BIG Blog (12/22)  | |  | | The Buzz(CORPORATE ANNOUNCEMENTS)
Join Heartland Payment Systems at the 101st Annual NRF Convention and EXPO, Jan. 15-18, in New York City and meet with two of the biggest names in retail and security — David Hogan and John South. Learn how to develop programs that help simplify payments, while focusing on innovation and delivering the highest degree of data security available. To schedule an appointment click here.
Interested in learning more about advertising with SmartBrief? Click here for detailed industry information and media kits.  | |  | |  |
| NRF News | | | | - Disney Stores' and Cherokee's smart approach to global expansion
In this challenging global economy, when should a company consider expansion and what are the key considerations in building a thriving global retail business? A panel at Retail's BIG Show, Jan. 15 to 18 in New York City, will discuss issues from establishing strategic partnerships and licensing arrangements to pursuing financing options. Learn more. - NRF SmartStat: Dec. 29, 2011
 NRF's 2011 Annual Convention & EXPO drew 22,000 attendees from 82 countries. Source: NRF - Executives from Pier 1 Imports, Neiman Marcus, Jo-Ann Stores join RAMA Board
The Retail Advertising & Marketing Association, NRF's marketing division, this week announced the addition of six new executives to its Board of Directors. New retailer additions include Pier 1 Imports, Neiman Marcus, Jo-Ann Stores, Scholastic, and Sears Holdings Corp. Each executive has been elected by current RAMA members and will serve a three-year term. Read more.
| Chain Restaurant News | | | | - Wendy's upscale plan to retake Japan
Wendy's re-entered Japan this week with its first restaurant since abandoning the market in 2009, and the quickservice chain is betting that Japanese consumers are willing to pay for something different. Topping the menu at the eatery in Tokyo's Omotesando luxury shopping district is a $16 premium burger topped with foie gras and truffles. Bloomberg Businessweek (12/29) | |  | | Position Title | Company Name | Location | | Buyer | Jeans Warehouse | Honolulu, HI | | Footwear Buyer | Forman Mills | Pennsauken, NJ | | Assistant Controller | Brooks Brothers | Enfield, CT | | Mens Sweater Buyer | Burlington Coat Factory | Burlington, NJ | | Brand Ambassadors- Escada, Cartier and Burberry | Saks Fifth Avenue | Tulsa, TX | | Director of Digital Marketing Strategy | The Limited | Columbus, OH | | Senior Buyer, Fine Jewelry | Kohl's Department Stores | Milwaukee, WI | | Buyer - Shoes | Burlington Coat Factory | Burlington, NJ | | HR Analyst (HR Metrics) | Petsmart, Inc | Phoenix, AZ | | VP Retail | Delaware North Companies - Corporate Office | Buffalo, NY | | Buyer - Maternity/Petite Sportswear | Burlington Coat Factory | Burlington, NJ | | VP DMM Ladies Shoes | Burlington Coat Factory | Burlington, NJ | | Regional Manager | Aspen Dental | Tampa, FL | | Assistant (Associate) Buyers - Brick & Mortar and Ecommerce | Kohl's Department Stores | Milwaukee, WI | | Manager, Brand Marketing & Public Relations | La-Z-Boy | Monroe, MI | | Visual Merchandising Manager | Castle Megastore | Tempe, AZ | | VP DMM Boys | Burlington Coat Factory | Burlington, NJ | | Logistics 3PL Manager | Spencer Gifts/Spirit Halloween | Egg Harbor Township, NJ | | Mens Buyer | Burlington Coat Factory | Burlington, NJ | | | Click here to view more job listings. | | |
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