  | News about digital retail commerce |  |
 | For a second year running GSI Commerce has commissioned a survey of over 2000 UK adults and their online Fashion buying habits. According to the report almost half of consumers surveyed prefer shopping for clothes and accessories online. Discover fascinating details of online shopping behaviour in the UK. Download Report | - Survey: 59% of Web shoppers will make most purchases online
Most consumers who plan to shop online this holiday season say they'll do the majority of their buying via the Web, up significantly from the 41% who said they would shop primarily online last year, according to a survey from Accenture. Nearly three-quarters of respondents said the biggest draw was free shipping. InternetRetailer.com (10/10)      - Report urges U.K. retailers to build global business
 U.K.-based online retailers are missing significant growth opportunities in the rest of Europe and beyond, according to a report from the European Consumer Centres Network. Consumers across the continent would also benefit from increased global e-commerce, which would result in lower prices, the report said. ShopSafe.co.uk (U.K.) (10/10)  | Move beyond credit risk defense. Gain the power to grow with BusinessIQ℠. For a limited time, you can see the benefits of Experian business information for yourself with a 30 day free trial* of our commercial credit reports and scores – with no strings attached. |
 - Square eases requirements to attract bigger businesses
Square, whose clip-on credit card reader lets individuals and businesses collect payments using their mobile phones, has dropped its practice of putting a hold on funds in an effort to win over big-business customers. Previously, Square reserved the right to hold funds in new customer transactions of $1,000 or more for up to a month. All Things D (10/10) - 4 digital tips to boost holiday sales
Retailers and consumers are already warming up for the annual game of "who will blink first" on price that comes with the all-important holiday season, writes Scott Silverman. Retailers of all sizes can rise above it and boost their prospects this season with some digital strategies including addressing customer service issues in public forums such as Facebook and finding new ways to "gamify" the shopping experience. Forbes (10/10)  - Sporty feel, footwear drive success at Backcountry.com
Backcountry.com's focus on footwear and specialty-shop feel helped drive double-digit sales growth for the company's nine outdoorsy e-commerce sites. [It's how] we can continue to set ourselves apart from the more mass-market retailers such as Amazon.com or Zappos.com," said CEO Jill Layfield. Women's Wear Daily (subscription required) (10/10) - Etsy debuts 3 themed landing pages
Artsy e-commerce website Etsy created landing pages that showcase fashion, children's items, and home and garden products. The pages combine curated content from artisans who sell on the site and category-based searches that change to reflect trends, the company said. AuctionBytes (10/10)  | Improve Holiday Sales Results with Tools from Akamai!
Now is the perfect time to ensure your website will hold up to the rush of holiday shoppers headed your way. With the challenges facing retailers this holiday shopping season, it's never to soon to focus. Download Akamai's Holiday Toolkit now! |
| Interactive Advertising |  |  | | - CMOs are not sure how to dig into social media feast
Most chief marketing officers are not quite sure how to go about capitalizing on the reams of consumer data being amassed on social media websites, according to a study conducted by IBM that polled CMOs. Although a few megabrands are using social media to great effect in terms of gaining customer feedback and connecting with site visitors, most CMOS -- 82% -- are continuing to depend on conventional market research in plotting their marketing strategies, per the study. Reuters (10/11) | Shop.org Spotlight | | | | - Bill Clinton to speak at Retail's BIG Show in January
NRF announced today that former President Bill Clinton will deliver a keynote address Jan. 16 at NRF's Annual Convention in New York. Founder of the William J. Clinton Foundation and 42nd president of the United States, Clinton will speak on "Embracing our Common Humanity." Attendees can save $350 on registration for Retail's BIG Show by registering before Oct. 15. Read more. - Shop.org SmartStat: Oct. 11, 2011
 Americans will spend $1 billion on children's costumes this year for Halloween, up from $840 million in 2010. Source: NRF survey conducted by BIGresearch. - Perfecting the product page -- Adobe, e-tailing group share best practices
As the holiday season rapidly approaches, retailers are working to ensure their product pages -- the very foundation of retail sites -- are optimized to meet consumer expectations and convert browsers to buyers. In a recent addition to the Shop.org white paper library, executives from the e-tailing group and Adobe outline an extensive checklist of product page best practices across product page strategies, imagery standards, category-centric tools, video and product recommendations. Download the white paper.
| SmartQuote | | | |  | The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore, all progress depends on the unreasonable man."
--George Bernard Shaw,
Irish playwright  |
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