  | News about digital retail commerce |  |
 | Personalized Dynamic Merchandising: Learn the critical success factors for selecting a recommendation engine and harnessing data-driven technology solutions with the most versatile and flexible merchandising console to drive more revenue per visit. DOWNLOAD WHITEPAPER | | Online Retail Trends |  |  | | - Tips for growing your global e-commerce presence
Online retailers looking to boost sales may find their best opportunities in countries including Spain, Brazil and China, where e-commerce growth rates are forecast to outpace U.S. rates during the next four years. Experts advise retailers to start with one market, learn the culture and hire local buyers and marketers to make sure your message translates. Entrepreneur.com/The Daily Dose blog (10/3)       | Earn 2X rewards points on gasoline purchases with The New Business Gold Rewards Card from American Express OPEN. Designed to earn Membership Rewards® points faster:
• 3X points on airfare
• 2X points on advertising, gas, shipping
• 1X points on everything else
• For a limited time, 50K bonus points when you spend $10K your first 5 months
LEARN MORE AND APPLY |
  - Study: Flash-sale e-mails do better after 3 p.m.
Flash-sale sites that time their e-mails to arrive after 3 o'clock in the afternoon result in more transactions and higher sales, according to a new study from Experian CheetahMail. Missives sent later in the day stand out from the crows of earlier e-mails, the study found. InternetRetailer.com (10/3)  | Privacy & Online Behavioral Advertising: What's Next?
Join a thought-provoking discussion with the FTC, Forbes.com, DAA, and TRUSTe focusing on how pieces of the privacy puzzle — self-regulation, browser features, Do Not Track, legislation and enforcement — fit together and their implications. A must-attend event for advertisers and compliance leads. Learn more |
 - Shopping.com teams up with Bing Shopping
Shopping.com, an eBay-owned website for comparison shopping and customer reviews, is partnering with Microsoft's Bing Shopping. Merchants that send product feeds to Shopping.com will be featured prominently on Bing Shopping search results and product pages. AuctionBytes (10/3) 
- Study: Different media form deeper connections with consumers
Consumers are open to establishing a relationship with brands, and paid media can serve as the "first date" between the two, according to a joint study and presentation by Yahoo! and BBDO at New York's Advertising Week. With that initial exposure out of the way, the next step is owned media, such as a website, with a different message. "In this phase, the consumer is beginning to become emotionally invested and form a deeper connection," the study says. MediaPost Communications/Marketing Daily (10/3) - Study: More than 50% of Web users clicked on ad in past half-year
More than half of Internet users clicked on an ad in the past six months, and more than 75% of users ages 25 to 54 performed some action, such as visiting a website or doing a search, after seeing an ad, according to a study by CrowdScience. But trust is an issue with some users, with about 25% of those ages 25 to 44 fearing getting a computer virus by clicking on an ad. eMarketer (10/3)  | Improve Holiday Sales Results with Tools from Akamai!
Now is the perfect time to ensure your website will hold up to the rush of holiday shoppers headed your way. With the challenges facing retailers this holiday shopping season, it's never to soon to focus. Download Akamai's Holiday Toolkit now! |
 | Legislative & Regulatory | | | | - California privacy law covers e-book purchases
California Gov. Jerry Brown signed a bill that extends privacy protection for library patrons to book buyers, including those who purchase e-books. Under the Reader Privacy Act of 2011, government agencies will need a court order to access a person's book-buying records. PC Magazine (10/3) | Shop.org Spotlight | | | | - What's hot in retail (and at NRF)
The busy-ness of September 2011 for retailers and NRF bodes well for an even busier holiday season. Last month, hot retail resources included a profile of how retail security has evolved over the past decade, blog coverage of Shop.org's biggest Annual Summit to date and the launch of NRF's largest campaign ever -- which focuses on the impact of retail jobs to the U.S. economy. View a complete list of the most popular resources and articles in retail from last month. Read more.
| SmartQuote | | | |  | Procrastination is opportunity's assassin."
--Victor Kiam,
American businessman  |
| | This SmartBrief was created for cpgbrokers.data@blogger.com
| | | Advertise | | Senior Account Director: Dena Malouf (202) 407-7837 | | | | | | | | | | Recent Shop.org SmartBrief Issues: - Monday, October 03, 2011
- Friday, September 30, 2011
- Thursday, September 29, 2011
- Wednesday, September 28, 2011
- Tuesday, September 27, 2011
| | | Lead Editor: Megan Conniff
Mailing Address:
SmartBrief, Inc.®, 1100 H ST NW, Suite 1000, Washington, DC 20005 | | | | | | © 1999-2011 SmartBrief, Inc.® Legal Information |
|
Americans are expected to spend a total of $2.5 billion on Halloween costumes this year. Source: 
No comments:
Post a Comment
Please comment thoughtfully CPG Brokers, your best resource to optimize your in store self exposure and maximize sku distribution.