October 7, 2011 | News for the food, beverage and consumer packaged goods industry | | | Company Watch | | | | - Program by Honeydrop Beverages supports beekeepers
Honeydrop Beverages, which makes tea and juice with honey, is working to save the bee population by donating a portion of proceeds to beekeepers, through its Buy a Bottle, Save a Bee program. One recipient is Andrew Cote of Silvermine Apiary, who has more than 200 hives and founded Bees Without Borders, which teaches beekeeping worldwide. FastCompany.com (10/6) - Sara Lee may move to Chicago
In a memo sent to employees Wednesday, Sara Lee CEO Marcel Smits said he hopes to move the company from Downers Grove, Ill., to Chicago after it splits in two next years. "We are still looking at options both in the suburbs and in the city," a representative said. "No decision has been made yet." Chicago Tribune (10/6) | Earn 3X rewards points when you fly with The New Business Gold Rewards Card from American Express OPEN. Designed to earn Membership Rewards® points faster: • 3X points on airfare • 2X points on advertising, gas, and shipping • 1X points on everything else •For a limited time, 50K bonus points when you spend $10K your first 5 months LEARN MORE AND APPLY | - Shoppers respond to online coupons, survey finds
A consumer survey by Forrester Consulting found that shoppers who use online coupons spend more than those who do not. Online coupons drive sales, the survey found, with 88% of respondents saying promotion codes and coupons are deciding factors in purchases, while 60% said they would be more likely to buy something in their online shopping basket if they received a coupon or promotion for it. MediaPost Communications/Marketing Daily (10/6) | Mintel finds consumers aren't looking for HFCS. Only 4 percent of consumers are looking to reduce or avoid high fructose corn syrup (HFCS), according to newly released study findings by Mintel Research Consultancy. Over 2,000 consumers were surveyed on sweeteners, with some surprising results. Visit CornNaturally.com/Mintel for details. | - How L'Oreal hires social media staffers
L'Oreal's social media workers need to be analytical and creative, and to have a deep and authentic passion for the company's brands, says Rachel Weiss, an executive with the company. "It's important to choose people who already live this lifestyle so that you can really get a feel as to how involved they are," Weiss says. Luxury Daily (10/5) - Index puts Publix No. 1 for corporate social responsibility
Publix Super Markets took the top spot, Kellogg came in fourth and Campbell Soup ranked eighth in an annual ranking of corporate citizenship by the Boston College Center for Corporate Citizenship and the Reputation Institute. This year's Corporate Social Responsibility Index showed an overall drop in ratings, suggesting the public might be expecting more from companies. Environmental Leader (10/6) | Are you harnessing the power of standardization to boost your bottom line? Standards and conformance are powerful tools for reducing costs and expanding markets. C-suite executives at major U.S. companies are supporting standardization to save millions and gain a competitive advantage. Shouldn’t you? Visit www.standardsboostbusiness.org. | - Study: Toddlers consume a third of calories in snacks
A study funded by Nestle and carried out by the nonprofit Mathematica Policy Research finds many U.S. children develop poor eating habits when they are as young as one. Researchers found toddlers who were one and older consumed a third of their calories through snacks, with the snacks becoming less nutritious as the children got older. FoodNavigator (10/6) GMA News | | | | Government & Food Safety | | | | - Study: 20% of Americans are more vulnerable to tainted food
Health conditions and age make about 60 million Americans, nearly 20% of the population, particularly vulnerable to illness from tainted food, researchers said. Those who are most likely to get sick include the very young, the very old, pregnant women, alcoholics and people with cancer, HIV, AIDS or diabetes. FoodSafetyNews.com (10/6) SmartQuote | | | | | Any activity becomes creative when the doer cares about doing it right, or better." --John Updike, American writer | | | This SmartBrief was created for cpgbrokers@gmail.com | | Read more at SmartBrief.com | A powerful website for SmartBrief readers including: | | | | | | Recent GMA SmartBrief Issues: - Thursday, October 06, 2011
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