Wednesday, November 30, 2011

Godiva strategy encourages more munching

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November 30, 2011News for the food, beverage and consumer packaged goods industry

  Company Watch 
 
  • Godiva strategy encourages more munching
    Godiva's famed gift boxes encouraged consumers to choose and savor a single piece of chocolate at a time. To "get more Godiva into people's mouths more often," Godiva now sells bags of individually wrapped pieces in supermarkets, and says sales of its premium chocolate are up 7.5%. The Wall Street Journal (11/30) LinkedInFacebookTwitterEmail this Story
  • Other News
 U.S. Hispanic Study Released
The NPD Group's study of U.S. Hispanics' food and beverage consumption habits and practices reveals that Hispanic children are more likely to snack on fruit and yogurt than are non-Hispanic children. However, the study also found that U.S. Hispanics overall are 50% less likely to eat fruit at in-home lunch.
The NPD Group | NET® Hispanic Study
 

  Trends 
  • Security cameras show supermarket theft
    Supermarket theft typically increases by about 25% in the holiday season, said an expert, and this report shows people getting caught in the act. According to the National Retail Federation, employees accounted for 40% of the $6 billion stolen last year from supermarkets. ABC News/"Nightline" (11/23) LinkedInFacebookTwitterEmail this Story
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  Advertising & Marketing 
 
  • Other News
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  Retail Spotlight 
 
  • Supermarkets bag self-checkout lanes
    Several supermarket chains are removing self-checkout lanes as their popularity drops. A Food Marketing Institute report shows that 16% of customers used self-checkout in 2010, down from 20% in 2006. "Self-checkout lines get clogged as the customers needed to wait for store staff to assist with problems with bar codes, coupons, payment problems and other issues that invariably arise with many transactions," said Big Y Foods, which tried self-checkout, then decided to remove it. Pittsburgh Tribune-Review (11/27) LinkedInFacebookTwitterEmail this Story
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  GMA News 
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  SmartQuote 
An expert is a man who has made all the mistakes which can be made in a very narrow field."
--Niels Bohr,
Danish physicist


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