  | News about digital retail commerce |  |
- Groupon aims to be a bigger deal this holiday season
Groupon has expanded its Grouponicus holiday campaign from 15 U.S. markets last year to 41 cities in the U.S. and Canada. The site has also expanded the size of the holiday deals set to start today; this year's list of "Epic Deals" includes an around-the-world trip and a group dinner with Chef Todd English. Chicago Tribune/Reuters (11/14)       | How to Double Revenue with Innovative eCommerce Concepts
It is time for you to leverage your own unique assets to create compelling new eCommerce experiences that address consumer needs and desires. Learn how you can use these concepts to meet your revenue goals. Read the New Retail Concepts whitepaper today. | - How to offer free shipping and maintain profits
Retailers are increasingly meeting customers' demands for free shipping, but the trick is finding ways to offer the perk without taking a bite out of profits, writes Rosetta partner Dave Fazekas. While there's not a one-size-fits-all solution, online retailers have several options including programs with annual membership fees such as Amazon Prime and shipping free to area stores where shoppers can pick up their purchases. Multichannel Merchant (11/14)  | Forrester Report: Enhance your eBusiness with Live Chat
Read this Forrester report detailing how video chat solutions like Netop Live Guide can increase onsite engagements (491%), improve conversions (662%), increase order value (32%), and enhance your customers’ experience. Download report. | - O.co becomes Overstock again for the holidays
Overstock shortened its name to O.co this year, but the company has brought back the longer moniker for its website and advertising for the holidays. "We were going too fast and people were confused, which told us we didn't do a good job," said President Jonathon Johnson. "We're still focused on getting to O.co, just at a slower pace. ... We're not flipping back; we're just refocusing." Advertising Age (tiered subscription model) (11/14) - Polyvore.com gives fashionistas free rein
Since launching Polyvore.com in 2007, co-founder and vice president Jess Lee has forged a user-driven site that lets style-conscious consumers put together outfits using more than 42 million designer products. Since the beginning, users have determined the company's path, she says. "Our fan base has been a guiding light. They are the ones who showed us that fashion was the right first vertical." Fast Company magazine (11/2011)  | GREAT HAPPENS IN threes AT HYATT.
3% REBATE. TRIPLE HYATT GOLD PASSPORT® BONUS POINTS. COMPLIMENTARY INTERNET. Book your qualifying meeting by 12/31/2011 and hold by 3/31/2012 to take advantage of this special offer. To book your next meeting, contact your Hyatt Sales Representative and reference offer code REWARDS or go to hyattmeetings.com/REWARDS. |
  - What is the biggest challenge right now in e-commerce?
View the results of this poll in the Shop.org SmartBrief Best Of 2011 Send on Dec. 13.  | Cross-channel integration | | Figuring out how to leverage social media | | Reducing cart abandonment | | Learning how customers are using tablets and smartphones | | All of the above | | None of the above |
 | Are your eCommerce costs predictable and rational?
Watch your business grow, not your overhead. Venda offers transparent and predictable pricing with no penalty for success. With inclusive design, site build, project management, code upgrades, and ongoing eBusiness strategy, we provide predictable pricing solutions. Visit to learn more. |
- Tools personalize shoppers' hunt for the right looks
A growing number of e-commerce sites have found techie ways to help fashionistas find the perfect fit, just the right make-up and purses designed to fit their personalities. Retailers including Macy's and Lane Bryant now have online tools that use answers to a series of questions to help shopper find not only the right fit but also the right designer. Pittsburgh Post-Gazette (11/15)  | Dx3 Canada – The Canadian trade show were business gets digital – Dx3 Canada is Canada’s only trade show for digital marketers, digital advertisers and digital retailers. January 25-26th 2012, Metro Toronto Convention Centre. Click here to participate. | | Shop.org Spotlight |  |  | | - Forrester Research reveals top e-commerce trends of 2011
2011 was a year of continued change for retail e-commerce, marked by disciplined approaches toward multichannel retailing, investments in mobile and tablet presences, and scaled-back expectations for the role of social networks in retail. At Retail's BIG Show, Jan. 15 to 18 in New York City, Forrester vice president and principal analyst Sucharita Mulpuru will interpret what this and other e-commerce trends say about the future of retail. Learn more. - Shop.org SmartStat: Nov. 15, 2011
 Across all channels, half of consumers will stick largely to the same holiday shopping budget this year as last year. Source: Shop.org's 2011 eHoliday survey
| SmartQuote | | | |  | One cool judgment is worth a dozen hasty councils. The thing to do is to supply light and not heat."
--Woodrow Wilson,
28th U.S. president  |
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